In this contactless economy, conversational commerce is at the forefront of industry leaders' minds, driving brand equity and business. Learn how retailers and ecommerce businesses are using conversational commerce in the new normal.
When COVID-19 hit and in-store sales came to a screeching halt, Raphael and his team didn’t have to go back to the drawing board. The only question they had to ask was: “how and what can we multiply to build and maintain the strongest sense of community right now?”
How did a thriving organization like Goodfood adjust to the massive disruption ignited by COVID-19? We sat down with Howard Chan, Director of Product Management, to find out.
New strategies for retailers to persuade shoppers that it is safe to visit brick-and-mortar stores post-lockdown.
Customer support standards are evolving rapidly as retailers look to digitize their business while replicating the in-store experience online.
To minimize the impact of the Coronavirus pandemic on their business, retailers are accelerating digital transformation and finally embracing e-commerce. Here are 8 strategies brands should consider when they take their retail business online.
As the coronavirus crisis wreaks havoc globally, here are 4 ways retailers can mitigate its impact on their business.
As the coronavirus pandemic forces people to stay home, digital consumption will accelerate, possibly altering intrinsic customer behaviour and the face of retail as we know it.
In response to this crisis, we are rolling out today our “Retail Relief” program to help small and mid-sized local retailers stay afloat during the crisis.
Success is there for the taking for retailers who put their customers first by acting like tech companies (i.e. Netflix and Amazon). Here are 10 top retail trends we’ll see in 2020.
As the role of CIOs becomes increasingly important, Chiranjoy Das (former CIO 100 award recipient and former advisor to Gartner) shares the trends to look out for in the new year.
During BFCM , support teams struggle to service all customers but chatbots can be a game changer by delivering VIP service at scale.
Take a look at the 5 strategies you can implement to make BFCM your most successful retail event of the year.
AI has the power to help humanize commerce further. Here are the shifts that can make this happen.
Direct-to-consumer is the new retail disruption.
Chatbots, artificial intelligence (AI) and live chat solutions are helping retailers take their customer experience to the next level.
Not all chatbots are created equal - here’s how to make sure you get a stud and not a dud.
Learn what to expect (and what not to) from chatbots and AI assistants
How AI and FAQ automation frees up time for agents and helps merchants monetize customer inquiries.
As the importance of customer support in user experiences skyrockets, it’s time to turn what was once seen as a costly team into a revenue stream.
AI and chatbots are helping ecommerce brands offer white-glove service at scale online.
With ever-increasing customer expectations, brands need to make sure they design every interaction to delight customers throughout their entire journey.
In the Conversational AI world, marketing, sales and CS teams now live under the same roof
Customer focus is table stakes. Customer obsession is the new frontier.
As a marketer, what can you do in this hypercompetitive, oversaturated digital world full of busy and empowered consumers?
Using Conversational AI to create a seamless shopping experience
In the age of ecommerce, shopping is available to consumers at every moment of every day.
A former advertising copywriter dives into the realities, and opportunities, of conversation design, chatbots and conversational AI.
A few helpful pointers on how conversational software can help your brand chat its way to success on V-Day.
As digital disruption continues to alter the media landscape and rewrite the rules of the game, marketers need to keep a close eye on the systemic trends at play.
Bandersnatch’s use of non-linear narratives and personalized viewing experiences are just a few lessons brands can learn about designing engaging customer experiences.
With live chat, businesses can unlock the power of one-to-one conversation to leverage contextual data and create bespoke shopping experiences.
The new generation of shoppers is increasingly looking for instant gratification -- the same level of immediacy they’re accustomed to with their phone.
In this episode of the AI Effect, Heyday co-founder Etienne Mérineau, Amber Mac and Accenture’s Managing Director of AI, Jodie Wallis dive into the role and possibilities of AI in the world of customer service.
In a world where customer insights are the foundation of seamless, personalized shopping experiences, CPG brands need to regain control over data ownership.
Creating iconic brands is a marketer’s dream, but it’s getting more complex every day. Not because people no longer care about brands, but because the rules of the game have changed.
In the age of omnichannel shopping and ubiquitous messaging apps, brands have no choice but to shift gears and reinvent the way they communicate with consumers.
AI both intrigues and frightens us. And for regular people with regular jobs, the questions are these: Are robots going to take my job? Will I be left with nothing to do but twiddle my thumbs in a robot-dominated world?
Approaching a chatbot like an app is a mistake because the two aren’t created equal. UX designers must develop a unique set of design principles for the new conversational paradigm.
For brands and marketers joining the chatbot journey, the hyperdynamic, often polarizing views on which type of bot is best can be confusing. Should you build a voice bot or a text bot?
Marketers are grasping the opportunity to build a one-on-one customer communication channel. Big things are about to happen.
AI is a powerful tool, and we’ve barely scratched the surface. Its potential is both scary and exhilarating, and every industry will see its emergence transform the rules of the game.
Chatbots and conversational apps are a marketing goldmine. Here’s why.