Heyday raises $2M to power a new era of bespoke customer experiences with Conversational AI

Étienne Merineau
April 23, 2019

MONTREAL, April 24, 2019

Global Conversational AI leader, Heyday, announced a $2M oversubscribed seed funding round today, led by Innovobot. The financing round also includes investments from Desjardins Capital and a string of strategic investors with deep marketing and retail expertise.

Founded in 2017, Heyday has already been named a Top 10 global conversational AI platform in 2018 by Opus Research, a San Francisco-based research analyst firm specializing in conversational marketing and conversational commerce.

With renowned retail brands already on board including Ford and Lincoln automotive dealerships, European sportswear giant Decathlon, and global food conglomerate Danone, Heyday’s powerful chat-based customer experience and ecommerce platform has rapidly earned global attention.

Part digital shopping assistant, part next-gen live chat solution, Heyday’s hybrid platform combines the power of Conversational AI and automation with the human touch of sales and support teams.

Its powerful ecommerce and CRM integrations with Shopify, Lightspeed, Magento, and Salesforce make it a complete solution for customer-obsessed brands that want to personally engage with customers at scale and monetize their customer service. Heyday’s platform also captures remarkable levels of data while boosting sales and fostering enduring customer relationships.

“In 2019, we expect the lines between marketing, sales and support to blur, as brands start creating cross-functional customer experience teams,” said Steve Desjarlais, co-founder and CEO of Heyday.
“We’re on a mission to give Conversational AI superpowers to CX teams so they can deliver an unparalleled level of service at scale, either via web-based chat or via leading messaging apps like Facebook Messenger, WhatsApp, Google RCS & Apple Business Chat to name a few,” added Etienne Mérineau, co-founder and CMO.

“The VCA (virtual customer assistant) space is booming, ” said Innovobot CEO Mario Venditti. “Heyday is strategically positioned to capture the market thanks to its experienced executive team (ex-Lightspeed, Ubisoft, Dentsu Aegis, USA Today, Forbes 30 Under 30) and the breadth of their Conversational AI technology.”

Sylvain Dupuis, Managing Vice President, Investment and Development at Desjardins Capital added: “We are proud to support Heyday, an innovative company led by a seasoned team who are dedicated to developing a technology that promotes better collaboration between virtual assistants and internal teams. Their approach significantly improves the seamlessness of the customer experience and lets customers accomplish everything they need directly inside the chat quickly and efficiently.”

Heyday plans to use this financing round to support and expand the company’s engineering, research and product teams, and to accelerate its global expansion in the United States and continental Europe.

The round will help further Heyday’s mission to help retailers create seamless shopping experiences across touchpoints, and bridge the divide between physical and digital stores. The end goal: to usher in a new era of bespoke customer experiences through the power of 1:1 conversation.

About Heyday

Heyday is a Conversational AI platform for retailers. We’re on a mission to give AI superpowers to sales and support teams, to help them deliver customer happiness, one conversation at a time.

About Innovobot

Innovobot is an investment and advisory services firm growing an innovation ecosystem to generate value and well-being for entrepreneurs, investors, and society. The Fund invests in technology companies that make a positive social and environmental impact.  

About Desjardins Capital

Nearly 45 years strong, Desjardins Capital (previously Desjardins Business Capital régional et coopératif and Desjardins Venture Capital) has a mission to value, support and nurture the best of Quebec entrepreneurship. With assets under management of C$2 billion, Desjardins Capital helps contribute to the longevity of more than 430 companies and cooperatives in various sectors from across Quebec. In addition to helping to create and maintain more than 68,000 jobs, this subsidiary of Desjardins Group offers business owners access to a large business network while also serving as a source of complementary funding that supports business growth. Desjardins Capital manages Desjardins Capital PME and Capital régional et coopératif Desjardins (CRCD), a public company with more than 101,000 shareholders. For more information, visit our website or our LinkedIn page

For further information: Etienne Mérineau, (514) 267-5984, etienne@heyday.ai

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